Rec Room partners with the National Football League (NFL) to launch a digital fan experience

Join the free cross-play experience to interact and showcase your favorite NFL team!

The National Football League (NFL) and Rec Room, a leading platform for virtual worlds, games, and user-generated content, are collaborating to give football fans even more options to support their preferred NFL teams. Starting today, supporters may shop for virtual hoodies and hats for the NFL’s 32 clubs at the NFL pop-up store at Rec Room. Additionally, fans will be able to pose for pictures in the Rec Center photo booth while wearing apparel that has an NFL license.

Brian Sapp, Head of Growth at Rec Room, stated, “The NFL has one of the strongest fan groups in the world. We’re excited to be partnering with them to bring NFL fans together in Rec Room. We’ve always wanted Rec Room to be a place where players can interact with people who share their interests. So we’re thrilled that they will now be able to bond over their favorite NFL teams.”

Players can suit up their avatars with NFL-licensed hoodies and hats in Rec Room

Rec Room players may now dress up their avatars to represent every NFL team in the League in official NFL-licensed sweatshirts and hats. They can also take images to post on social media or hang them in their dorm.

According to Ed Kiang, Vice President of Video Gaming, NFL, “Rec Room is a fantastic venue for NFL fans to meet in the virtual world, cheer on their teams, and celebrate their victories.” He added, “The NFL will be able to reach current fans more effectively by adding Rec Room as another virtual venue. Their community of more than 80 million people worldwide will help us find new fans as well.”

Players can now visit the Store tab in Rec Room to check out the NFL-licensed virtual gear in the game.

What are your thoughts about the partnership of Rec Room with the National Football League (NFL)? Let us know in the comments below!

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