The LEGO Technic McLaren Senna GTR is the new car model which is a LEGO X McLaren collaboration on Asphalt 9: Legends. From today until October 30, racing fans will be able to vie for pole position and win prizes in the LEGO Technic McLaren Senna GTR by taking part in the first-ever LEGO Technic McLaren Grand Prix event in an Asphalt game.
LEGO Technic McLaren Grand Prix event is the place to win this new beast
Those who make it through two adrenaline-fuelled qualifying rounds will win a place in the hotly contested final rounds from October 22 to October 31. Only nine legends selected among winner pools will be crowned champion at the end and be in with the chance to win LEGO Technic McLaren Senna GTR sets and in-game rewards. Playable on mobile, Nintendo Switch, and PC.
We’re thrilled to partner with the LEGO Group and McLaren Automotive to offer players and fans a new way to experience one of the most prestigious and famous supercars – albeit in a digital and block form! This in-game event shows Gameloft for brands illustrating how gaming can be the next-level engagement tool for brands in a kid safe and respectful environment
Alexandre Tan, SVP Brand Partnerships & Advertising at Gameloft.
Asphalt 9: Legends LEGO X McLaren new car model is powerful
The gamified new car model LEGO Technic McLaren Senna GTR is packed with the same features and functions as its real-life counterpart, making it one of the most extreme contenders on the grid. The 830-piece design of the LEGO model has been recreated in meticulous detail in the digital world, including its V8 engine, moving pistons, beautiful aerodynamic curves, opening dihedral doors, and a one-of-a-kind blue livery.
Over 160,000 digital triangles were used to ensure no compromises when it comes to recreating the unrivaled style of the supercar.
Asphalt 9: Legends LEGO X McLaren, a very first and grand collaboration
For the first time ever, supercar lovers, motorsports fans, and LEGO builders alike can get behind the wheel of the LEGO Technic McLaren Senna GTR car model in this action-packed collaboration between the LEGO Group, luxury supercar maker McLaren Automotive, and Gameloft for brands for Asphalt 9: Legends
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