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Sneaky Panda raised $6M in seed funding to launch a new mobile game genre

Bitkraft Ventures are putting their money on a new genre of mobile game ‘Luck-puzzlers’, an innovative concept brought up by Sneaky Panda

Sneaky Panda, a game developing company based in Israel has raised a huge amount of $6 million in seed funding in order to fulfill their dream of launching a new genre of mobile game. The new genre mobile game will be launching next year. The funding was led by Bitkraft Ventures, along with participation from Reimagine Ventures, Fire Arc, and Angle investors including Joakim Achren and Eyal Chomski.

Ron Rejwan and Niv Touboul two investors of Sneaky Panda
Ron Rejwan and Niv Touboul two investors of Sneaky Panda

The company have deep roots in the industry

Sneaky Panda’s founders are certainly not new to the business of mobile games and are rich in experience in the gaming industry. Ron Rejwan the co-founder CEO of Sneaky Panda was one of the founders of Jelly Button Games that have published games like Pirate Kings having more than 50 million downloads. While another founder of the company, Niv Touboul was the founder of Upopa Games.

Mobile gaming represents one of the fastest-growing gaming platforms worldwide and the market ripe for genre innovations. The Sneaky Panda team creating a new genre in the mobile gaming space, and we believe there is a sizeable audience that play puzzle and luck games that will appreciate the innovative design of Sneaky Panda’s first title and become a loyal community.

Bitkraft Ventures’ founder, Malte Barth

Sneaky panda is looking to define a new genre of mobile game

The luck- puzzler game will most probably be targeting the teens and adults with easy gameplay including item collection, skills, and strategic puzzle-solving.

The mobile game market is saturated with companies that are trying to make better versions of existing products, but our approach at Sneaky Panda is to introduce the ‘Luck-puzzler’ genre, a complete new genre that put more emphasis on skills and strategy than current mobile games in the market.

Ron Rejwan, co-founder CEO of Sneaky Panda

The game is still in development phase

Mobile game players will have to wait till next year to try out this new genre of mobile game. The official website of the game and the company is under construction, hence not many details can be accessed about the art and concept of the game. However, the comments of the well-known men in this business tell that the idea of creating a brand-new genre of game will be a blast.

What are your thoughts on Sneaky Panda for funding in a new mobile game genre? Let us know in the comments below!

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