The latest report by data.ai (previously known as App Annie) brings in stats on user spending and downloads on both, apps and games in the mobile gaming sphere in 2023 via the Google Play Store and Apple’s App Store. This comes along with downloads showcasing growth although spending on gaming was pretty much the same as last year’s first half with a minor drop. All in all, mobile apps saw an increase in consumer spending across the two platforms.
Mobile Gaming faced inflation and economic hardship resulting in a decline in in-game spending
iOS recorded $24.6 Billion in terms of in-game spending while the Play Store brought in 16.6 Billion on games with a total of $30.4 Billion downloads in the past six months with Google Play bringing in the majority at $26.1 Billion. Now the stability is quite appreciated as another report by data.ai which covered the state of mobile gaming during 2022 reported a decline due to “inflation and economic hardship” where downloads continued to climb but in-game spending recorded a decline of 5% after a decade of quick-paced growth.
It is also worth mentioning that the top five games recording the highest consumer spending were Tencent’s Honor of Kings, Candy Crush Saga by King, Roblox, Coin Master, and Genshin Impact. Many of these titles aren’t the newest releases but still bring in earnings.
Hopefully, despite the economic conditions and regulations being roadblocks, with developers aggressive as ever to capture the market with fresh games, we’ll see the graphs head upward again and we already have a bunch of major titles with quite a few from major AAA studios heading for launches soon.
What are your thoughts about these stats on Mobile Gaming in 2023? Let us know in the comment section below!
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