One of the most well-known mobile games in the world, PUBG Mobile, has entered into a collaboration with The Bruce Lee Family Company to bring the international icon and one of the most influential mixed martial artists of the 20th century into the game.
Grab exciting items and complete fun challenges during the PUBG Mobile x Bruce Lee Collaboration
Bruce Lee is one of the most celebrated figures of the 20th century, a martial artist and actor who is credited with the explosion of interest in martial arts cinema in the west. After cultivating his skills across a wide variety of martial arts, Bruce Lee developed his own, Jeet Kune Do, the philosophies of which can be applied to combat, as well as challenging life situations.
Launching later this month, PUBG Mobile will feature a multi-map celebration of the sport along with unique in-game features highlighting the cultural significance of the fighting icon. PUBG Mobile will give players a choice of ways to express themselves with distinctive Bruce Lee goods and don the recognizable style of this martial arts master, ranging from clothing sets to headgear.
“To this day Bruce Lee is still an inspiration to so many across the world,” said Vincent Wang, Head of PUBG Mobile Publishing, Tencent Games. “As one of the most influential and well-known stars of the 20th century, many PUBG Mobile players are huge fans of his. We’re incredibly proud to be honoring his legacy, bringing many elements of his signature look and personality to the game. I hope that this partnership will provide an amazing experience for PUBG Mobile players and Bruce Lee fans alike.”
As a result of the collaboration, a special selection of in-game clothes and other goods will be released for a brief period of time. Players can adopt various famous looks of the martial arts master starting on January 10 thanks to the Bruce Lee Kung Fu Soul Set, Melee Expert Set, and Mr. Kung Fu Set.
Along with emotes with a Bruce Lee motif, there are a variety of decorative skins for cars, parachutes, and other items. Last but not least, players can take part in the Dreamrealm Apprentice event from January 10 through January 26 to unlock special goodies by following Bruce Lee through a series of testing challenges.