Popular Battle Royale game Free Fire is all set to celebrate a colourful Holi with the people across India. As part of the Holi celebrations, Free Fire will be dropping its official Holi 2021 music video, “DNA Mein Dance”, which will feature Hrithik Roshan, one of India’s popular actors. Along with that, Free Fire has lined up a host of exciting activities, rewards, and more for its fans to enjoy this vibrant festival, which will wind up in the event’s peak day celebrations on 28 March. In this article, we will cover what’s coming this Holi on Free Fire.
Free Fire releases official Holi 2021 music video
On the festival’s eve on 27 March, Free Fire is all set to release DNA Mein Dance, its music video starring Hrithik Roshan, as his in-game character, Jai. The fun and catchy dance number is composed by popular Indian composers, Vishal & Shekhar, and sung by Vishal Dadlani, with lyrics penned by the legendary lyricist Kumaar, and is developed by Universal Music India. The song will be available across the top music platforms in India. Speaking about their upcoming song, composers Vishal & Shekhar added their thoughts,
DNA Mein Dance is an absolute earworm that we created especially for the Free Fire community to celebrate Holi. Just like the festival, the funky number is all about having fun, and are delighted to have teamed up with Hrithik and UMI to bring the music, film, and gaming communities together to enjoy this occasion.
Vishal & Shekhar, composers, dna mein dance
Holi celebrations and Web Series
As part of the vibrant Holi campaign, Free Fire also took the initiative of getting Holi-themed artworks around Indian city Mumbai. These graffiti artworks included some of the famous Free Fire characters.
Free Fire has also come up with a three-part web series production, Game. Set. Match. This story follows two characters, Jay and Meera, who meet by chance in-game, become friends, and unleash their true colours. The recently released videos have collectively garnered over 6 million views across all official social media channels. Interested ones can watch the episodes here:
- Game. Set. Match [EP 01] | Duo or Die!
- Game. Set. Match [EP 02] | The Knockout
- Game. Set. Match [EP 03] | The Booyah!
Free Fire in-game Holi events and rewards
In the event of Holi, players can log into the game, and play to earn exciting rewards. These events include the login and playtime events, for Survivors to win a Netherworld Troop’s Blade and 50x Cube Fragments. From 28 March, players can also collect rewards like the Punkster Runner Bundle and the One-Finger Pushup emote from the “Fight for colours” and “Restore colours for Free Fire” events.
Additionally, to celebrate Holi together and make it even more special, Free Fire will also reward those who call back their old friends who have stopped playing the game with a Neon Bunnyhead mask. This is a very creative initiative from Free Fire.
What are your thoughts on the Free Fire Holi 2021 music video DNA Mein Dance! Feel free to mention your opinions in the comments!
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