Chinese video game companies are reportedly keen to create AI-generated content

Several job postings online by many companies

It is no surprise that AI-related software is popular in the market due to the popularity of the well-known AI ChatGPT. However, game companies in China want to expand this to the gaming sector as well, so that they can take advantage of AI-related products and software. According to reports, Chinese video game companies are eager to create AI-generated content and looking to expand in that area.

Chinese video game companies are hiring talent to invest in the AI technology

With this approach, several Chinese gaming developers and publishers have been on the run to recruit amazing talent and solidify their investment in Artificial Intelligence Global Company (AIGC) technologies. Among the names, gaming giants NetEase and HoYoverse are in the run as well.

NetEase and HoYoverse
Image via GamingonPhone

While the Genshin Impact creator is gearing up to participate in a new round of funding for Chinese AI chatbot developer MiniMax, NetEase announced on February 15, 2023, that they will be incorporating the first game version of ChatGPT ever used in a game.

For those who have a solid base in ML systems and AI algorithms, TapTap is paying interns up to 500 yuan (US$73) per day with Giant Network, a company based in Shanghai, is offering a salary of up to 1.1 million yuan (US$150K) per year for the leader of its AI team.

NetEase and Tencent have already incorporated AI technology into their games

Among the companies that incorporated AI technology into the existing games, NetEase will be incorporating ChatGPT in their upcoming MMORPG Justice Online Mobile to help in reacting more logically based on the dialogue option selected. Tencent’s AI Lab has already used AIGC technology to improve game content such as character movements in its flagship titles such as Honor of Kings.

Honor of Kings wallpaper, Honor of kings alpha, HOK global, Honor of Kings free games
Image via Level Infinite

Prior to the buzz surrounding ChatGPT this year, Tencent Holdings, NetEase, and HoYoverse all established in-house AI labs in 2016, 2017, and 2018, respectively, to promote the use of AI in self-developed video games.

However, these developments have sparked concern over the security of creator jobs. These new technologies, which often excite senior management, may pose a threat to certain areas of gaming talent and this must be looked at for sure.

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