Zynga Inc., a global leader in interactive entertainment has announced that Merge Dragons! has received an ISBN (International Standard Book Number) publishing license from the National Press and Publication Administration (NPPA). After receiving that, they are now preparing for the launch of this game in China this year. This popular puzzle adventure game from Gram games that pioneered the groundbreaking ‘merge’ gameplay mechanic will be released on iOS and Android fully localized in Simplified Mandarin.
Merge Dragons joins other strategic initiatives from the house of Zynga
Merge Dragons will be adding to the list of other games in Zynga’s books that are currently available for download in China. These include some great titles, namely the popular hyper-casual hits from Rollic, Hair Challenge, and Blob Runner 3D.
This puzzle game comes amongst the other strategic initiatives that are strengthening Zynga’s footprint and capabilities in the region. This includes the recently announced agreement to acquire StarLark, the China-based developer of the fast-growing and second-largest mobile golf game in the world, Golf Rival.
International expansion is a key pillar of our long-term growth strategy, fueled by our mission to connect the world through games
Bernard Kim, President of Publishing at Zynga
“We look forward to our ongoing development in this important region and we’re excited to bring one of our most innovative games to one of the largest mobile game markets in the world,” he added further.
Merge Dragons is a kind of game that has been embraced by players globally. Players have been responding positively to its puzzle-adventure gameplay and mission of healing the land using the help of powerful dragons. Speaking about it Eren Yanik, Chief Product Officer at Gram Games concluded, “As we prepare to bring the game to players in China, we’re excited to connect this enthusiastic audience with our unique game experience that continues to delight fans all over the world.”
What are your thoughts on the Merge Dragons being announced by Zynga? Do let us know your opinions in the comments below!
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