Play Together collaborates with LINE FRIENDS to celebrate Brown Day with content updates

A special occasion calls for some special things!

In order to commemorate Brown Day, the birthday of the well-known figure BROWN, the mobile casual social network game developer HAEGIN has announced that Play Together would collaborate with the international creative firm LINE FRIENDS.

To commemorate BROWN’s birthday, also known as Brown Day, several entertainment and engagement programs have been planned within Play Together, where the first virtual LINE FRIEND’s store is situated. The LINE FRIENDS virtual store was introduced within Play Together thanks to strategic alliances established between Haegin and LINE FRIENDS last year.

Complete special missions like playing catch and hide-and-seek to earn event coins

First, new NPCs named Aiden and Ruby will be sent to the Kaia Island Plaza location of the LINE FRIENDS virtual store to assist with the BROWN DAY celebration. The business will undergo renovations throughout the event.

Users can acquire the event coin, BROWN Coin, in the BROWN idea by completing unique tasks like Find the Real BROWN!, Catch, Hide-and-Seek, Catch Atlantic Salmon, OX Quiz, and many others. The event coins can then be used to purchase exclusive BROWN DAY goods including the cake, floor table, party food showcase, car, and pajamas.

Play Together Brown Day
Image via HAEGIN

HAPPY BROWN DAY! will start on August 8th, the day of BROWN’s birthday, and a massive fireworks display will follow. A 30-minute countdown to the fireworks will begin, and it will be shown on the Kaia Island Plaza Game Center’s electronic screen. The plaza will be ablaze with spectacular pyrotechnics and flowers as it approaches zero. To accommodate more viewers, the BROWN DAY fireworks will also be held on August 9 and 10.

After the global update on July 29, new items for the LINE FRIENDS characters BROWN and SALLY will also be accessible. Items with a kindergarten theme will be sold at the store, including Kindergarten Costumes, Kids’ Desks, Kids’ Chairs, Bulletin Boards, and Toys.

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