The developer of Overdox, HAEGIN has announced their Play Together x LINE FRIENDS collaboration using the BROWN & FRIENDS IP of the creative studio LINE FRIENDS.
Play Together x LINE FRIENDS collaboration to include items and costumes
Through this collaboration, HAEGIN will be opening the first-ever LINE FRIENDS virtual store on Kaia Island in their popular casual title Play Together and releasing a new costume and various other items designed after the popular IP of LINE FRIENDS “BROWN & FRIENDS”. In this virtual store, players can purchase the BROWN & FRIENDS IP virtual merchandise and enjoy various attractions such as the concert hall, in-door slide, trampoline, and more.
Community based event in Play Together for players
Players can also visit the LINE FRIENDS virtual store and receive a special balloon with the face of BROWN & FRIENDS characters as a souvenir. Players can participate in the community event in this Play Together x LINE FRIENDS collaboration IP, where they can get the chance to win 30 Gems by sharing the event post on their social network account.
Some future collaborations with HAEGIN
HAEGIN plans to continue the Play Together x LINE FRIENDS IP collaboration with LINE FRIENDS to expand its presence in the global metaverse market by following up the BROWN & FRIENDS lineup with other popular LINE FRIENDS IP such as BT21 and TRUZ.
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