The world-class crossword game developed by Etermax, Word Crack, celebrates its 10th anniversary and is established as the longest-running mobile game in its category developed in Latin America. In this process, the game will be marking a new milestone for the company’s history and for the Latin American video games industry. Along with a journey through the game’s main moments in time, Word Crack fans will be able to access a series of surprises inside and outside the game to continue promoting entertainment accompanied by a constant invitation to sharpen minds by connecting with other people.
Word Crack became an instant hit when it was released worldwide
Back in the years before 2011, scoring points by forming words in Spanish and crossing them on a board had never been so potentially global. It was that year that Word Crack became the first mobile game developed by etermax and also the first casual and social word game created in Latin America.
Along with promoting strategic thinking and mathematical skills, its pioneering social component was the main fresh element at that time in the Latin markets. This was mainly due to the possibility of playing with people from all over the world, chatting with rivals, saving the opponents list to challenge them again, or carrying multiple games simultaneously, and thus building a virtual community with more than 100 million historical downloads.
Word Crack was not only the first game we developed but also one of the first mobile tools in Spanish to connect people from several countries in the world with an entertaining and challenging proposal. It went from being a popular app to a huge sensation
Maximo Cavazzani, CEO and founder of etermax
“We are proud to see that our games last in time, but above all that they are chosen because they entertain, promote knowledge and connection with others, and we hope they add value to society and to culture,” he added
Since its launch, Word Crack has especially stood out in Spanish-speaking countries. In Spain, it was installed in 1 out of every 2 smartphones and has a loyal fan base in players over 55 who help position it in the first place of the most popular games.
Word Crack has won many accolades after its worldwide release
In 2012, the year after its release, Word Crack was featured as App Store’s Best Game, Best New Game, and one of the best free apps on the App Store. Moreover, it also surpassed its own records when it achieved more than 1.5 million active users per day, 1,000 downloads per hour, 100 million words played per month, and marked more than 92 million messages per month in its pioneering chat.
Word Crack is currently available on Google Play Store for Android and Apple App Store for iOS devices in 18 languages and also has a line of board games.
What are your opinions on the 10th anniversary of Word Crack? Do let us know your thoughts in the comments!
For more Mobile Gaming news and updates, join our WhatsApp group, Telegram Group, or Discord server. Also, follow us on Google News, Instagram, and Twitter for quick updates.
