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PUBG Mobile announces its first-ever music label Beat Drop

"Beat Drop" is a ground-breaking label to better connect the worlds of music and gaming!

The first-ever music label for PUBG Mobile, “Beat Drop,” has been unveiled by the company. The next phase in PUBG Mobile’s mission to revolutionize the gaming and entertainment industries for players everywhere is “Beat Drop.” This follows a string of fruitful collaborations with internationally known artists and the release of its original music.

PUBG Mobile Beat Drop aims to unite the gaming and music industry

To motivate the player base of PUBG Mobile in its hectic battlegrounds, “Beat Drop” will provide music and music-related content. The new music label seeks to highlight incredible and upcoming musicians from around the world and create tracks with renowned icons that will define the industry, and provide gamers with epic songs to enhance their PUBG Mobile experience.

PUBG Mobile Beat Drop
Image via Krafton

Beat Drop,” a play on words, conjures up images of the adrenaline-pumping conclusion of an EDM song combined with one of the game’s most dramatic moments, the traditional “Airdrop” game feature.

PUBG Mobile announces Beat Drop after the success of its in-game K-pop concert

The announcement follows the historic, first-ever, and award-winning K-pop concert that took place in-game for PUBG Mobile. The game has explored a variety of genres, collaborating with well-known DJs from across the world and trending online personalities to creating its original music with POWER 4, PUBG Mobile’s virtual band.

All of this has expanded the range of musical genres that PUBG Mobile can create in the future for its very own “Beat Drop” PUBG Mobile music label. “Considering the game’s strong history in musical relationships, establishing a label is a natural move for PUBG Mobile,” said Vincent Wang, Head of PUBG Mobile Publishing at Tencent Games.

He further added, “We want the soundtracks for PUBG Mobile to move and inspire gamers both within the game and outside of it. PUBG Mobile is committed to delivering original stories. And this new PUBG Mobile music label provides an extra platform to aid in the production of potent content for our community. We are eager to introduce “Beat Drop” to the world.”

What are your thoughts as PUBG Mobile announces its music label, Beat Drop? Let us know in the comments below!

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